About me
Hi! My name’s Cooper. I’m a data-driven writer with a background in cultural anthropology and screenwriting. I’ve gone through a roller coaster of jobs that has taken me from SEO specialist to mesothelioma expert, to script development writer and now UX. What’s all that done? Well, for one, it’s kept me fed — but more importantly, it’s rounded me out as a content professional.
If you need a content generalist with a breadth of real-world experience and a deep understanding of how humans process information — then look no further. Or do. I really can’t tell you what to do.
Resume
Experience
Flutter UK&I
UX Copywriter
9/2024 - Present
More to come!
Red Ventures / The Points Guy & Lonely Planet
Senior Content Designer
4/2022 - 9/2024
Led multi-disciplinary initiatives in designing content-first experiences and refining existing products
Created user journeys across app, site, and email to meet users no matter their expertise
Designed notifications and dedicated sends to reengage abandoned users, netting $400K+ over time
Stepped up as a creative lead to guide quarterly planning across product and engineering
Branded new and existing features of The Points Guy, leading voice and contributing to visual design
Mentored young writers and designers starting their careers
Spectrum Enterprise - Contract
Communications Manager
7/2021 - 4/2022
Developed new strategies for end-user adoption with stakeholders across a range of products
Created educational material for new users that increased retention
Realigned brand communications with pre-established guidelines for a more cohesive experience
Supported the UX team with copy for new mockups, UI updates, and release notes
Devised new email campaigns based on new and preexisting user research data
Austin Film Fest & Shore Scripts
Coverage & Development Writer
6/2019 - Present
Read scripts for realistic dialogue and human interaction, and clear and concise direction
Provided direct feedback to writers to improve the quality of their writing
Recommended scripts that should be considered for funding and production
Approved scripts that went on to be finalists and winners of major contests
Ramius Consulting
SEO Content Strategist
4/2019 - 5/2021
Completely revamped company’s content strategy, providing new channels for outreach
Audited and optimized site, leading to an increase in organic traffic by 800 percent
Established an editorial calendar and style guide for the new content team to follow
Led a team of three full-time writers where I assigned and edited pages, and provided mentorship
Opened a new dialogue with our primary clients to receive feedback and improve relationship
Connected with field experts to write, edit, and review content
Recovery Worldwide
Senior Content Writer
2/2018 - 3/2019
Established brand and style guide for three websites within the same vertical
Applied new language across everything from microscopy to long-form content
Produced three to five pages of long-form (+1,200 words/page) content per week
Edited other writers for grammar and optimized every page for search engines
Education
Full Sail University
Creative Writing for Entertainment
BFA — 2016
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